Wanna Get Lost With Malaysian Airlines?

When a Malaysian Airlines flight disappeared earlier this year, this tweet probably was not wise...


http://www.nytimes.com/2014/11/29/world/asia/malaysia-airlines-tweet-sends-wrong-message.html?_r=0

Thinking of Having a Baby? Ask Apple and Facebook!

In an attempt to help employees take a maternity leave when it is best for the company, Facebook and Apple will pay for women to freeze their eggs.


http://www.huffingtonpost.com/2014/10/14/facebook-apple-egg-freezing_n_5984810.html?utm_hp_ref=social-media

Newsfeed Control

You can start to have a little control over what you see on your Facebook newsfeed. 

http://www.socialmediatoday.com/content/facebook-tweaks-its-news-feed

Hey Alex

The good looking teen, Alex, that works at Target has been all over social media the past few days. A company called Breakr decided to take credit for this buzz. It has claimed to be behind the hype saying it was a marketing stunt. However, there is no proof of this....

http://mashable.com/2014/11/04/marketing-claims-alex-from-target/

Taco Bell Takes Extreme Measures

A few days ago Taco Bell decided to swipe all forms of social media. Twitter, Facebook, every account now just has the hashtag #OnlyintheApp. This is to promote the new Taco Bell app.

http://www.adweek.com/news/technology/will-taco-bells-social-media-shut-down-get-millennials-attention-mobile-161053

No More Tricky Headlines

The catchy headlines that pop up on your Facebook for articles that came from who knows where, are not going to bother you any longer. A recent survey showed people want to read headlines about what the article is actually about. Shocker. Facebook also said these headlines can “drown out content from friends and Pages that people really care about.”



 http://www.forbes.com/sites/amitchowdhry/2014/08/26/facebook-is-going-to-suppress-click-bait-articles/

Social Site Only for the Rich

One of the perks of social media sites such as Facebook, is that it is FREE. So, why would anyone voluntarily pay to join a new social network? By the way, the fee is $9,000. Just to join. It is an additional $3,000 every year after that.
The new social network can be compared to a country club. Those select few that choose to join will most likely have a lot in common.

http://www.nbcnews.com/tech/social-media/got-9-000-social-media-site-caters-rich-n221506

Implied Rules of Instagram

Instagram is currently one of the most popular social media platforms. With it comes an unspoken rule: the "rule of 11." 11 is the number when Instagram 'likes' stop showing the individual accounts to 'like' the post, but rather just the number.

 People want feedback on their posts. They want likes and comments, and not just from friends and family. It is normal in today's society to follow and like someone's Instagram pictures that you have never met. In order to achieve the "rule of 11", one must not post mediocre photos. It is known that only pictures with superior quality and content will recieve enough likes to beat the "rule of 11," which has become a goal for many Instagram users.

http://www.socialmediafrontiers.com/2014/09/the-instagram-rule-of-11-and-beyond.html#.VC3LdP1i8dt

Social Media Sins

Social media seems like free game when it comes to aspects of advertising and PR. I was not aware of the "rules" that companies need to abide by in order to remain crediable and reliable. I thought it was simply a perk of social media that someone could purposively write a negative rewiew about a competitor. This has proven to back fire with companies losing the trust of their consumers.

All of the "deadly sins" discussed in the link below are not "illegal," but they can have a harmful effect on a company.

 http://www.forbes.com/sites/davidvinjamuri/2011/11/03/ethics-and-the-5-deadly-sins-of-social-media/

How Pinterest is Gaining a Male Audience

Pinterest is fourth on the list of most popular social networks. However, the vast majority of users are females. In an attempt to gain more male users, Pinterest has a few new tactics. The company recently hired David Rubin, the man behind the Axe advertisements, to aid in marketing changes to attract more men. Pinterest hopes to keep lose the stigma of being soley a place to plan weddings and dinner parties, and gain an audience (of men) who want to use the social network for investing and business as well. 

http://www.socialmediatoday.com/content/pinterest-men-and-women-there-difference

Disappearing Facebook Posts

Facebook is introducing a new feature: posts that will self-destruct when you tell them to.

http://www.huffingtonpost.com/2014/09/10/facebook-self-destruct_n_5798320.html?utm_hp_ref=social-media

Social Media Affecting Willingness to Share Opinions

Social media seems like the ideal place to share one's opinions on controversial subjects. However, a recent study has shown that social media might be causing more people to keep quiet, not wanting to "stir the pot," even in offline situations.


http://mashable.com/2014/08/26/social-media-censor-discussion-pew/